We love small businesses and we intend to help them with their social media presence by bringing attention to their Facebook pages. Each week we feature a small business and learn why they love Facebook.

This weeks feature is Castillo de Feliciana and here’s what we asked them:

What element of Facebook has been the most beneficial to your business?

I think the connection with our fan base has been most beneficial.  I really enjoy interacting with the people who check in to our winery and responding to comments that our fans leave.  I have both Facebook and Twitter attached to my phone so I can respond fast and interact quickly to questions, comments and concerns our fans have.

How has Facebook changed your marketing efforts?

Facebook is just another added dimension to marketing.  It hasn’t changed our traditional methods of marketing it just is another facet.

How have you used Facebook to market your business that you can’t do by any other mean?

The real time communication you get with both Facebook and Twitter are very unique in that our fan base can say how they really feel on our page and we can connect almost immediately via notifications.  And- everyone as a group can see how much everyone loves our wine.  So, not only are they communicating with us as a company- they can communicate with each other and connect that way as well

What is a Facebook tip you can share with other small businesses?

Check it frequently (I check it every day at least) and place ads!

Thanks for the great information Kara! Head on over to Castillo de Feliciana’s Facebook page and “like” them!

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